{"id":3651,"date":"2020-07-17T18:26:27","date_gmt":"2020-07-17T18:26:27","guid":{"rendered":"https:\/\/pressroom.gleeden.com\/fr\/?page_id=3651"},"modified":"2020-07-17T19:40:03","modified_gmt":"2020-07-17T19:40:03","slug":"lamanturiere","status":"publish","type":"page","link":"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/","title":{"rendered":"L\u2019Amanturi\u00e8re"},"content":{"rendered":"
[vc_row][vc_column][vc_row_inner css=\u00a0\u00bb.vc_custom_1595010382665{background-image: url(https:\/\/pressroom.gleeden.com\/fr\/wp-content\/uploads\/2020\/07\/background-parfum-PR-blacker.jpg?id=3654) !important;}\u00a0\u00bb][vc_column_inner][vc_empty_space][vc_video link=\u00a0\u00bbhttps:\/\/www.youtube.com\/watch?v=B8NQUmRoXDs\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1595010621375{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb][vc_column_text css=\u00a0\u00bb.vc_custom_1595010581917{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb]\n

L\u2019Histoire<\/span><\/h2>\n

Lanc\u00e9 en France en 2009, le site de rencontres extra-conjugales Gleeeden s\u2019est impos\u00e9 comme une marque p\u00e9tillante, cr\u00e9ative et toujours \u00e0 la recherche de nouvelles initiatives pour bousculer les id\u00e9es re\u00e7ues et agiter les consciences. Avec \u00ab L\u2019Amanturi\u00e8re \u00bb, Gleeden se recentre sur celles pour qui le site a \u00e9t\u00e9 pens\u00e9 : les femmes.C\u2019est la premi\u00e8re fois qu\u2019un site de rencontres s\u2019immerge dans le monde de la parfumerie. Pourtant, la cr\u00e9ation de \u00ab L\u2019Amanturi\u00e8re \u00bb s\u2019est impos\u00e9e comme une \u00e9vidence.<\/span><\/p>\n[\/vc_column_text][vc_empty_space][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=\u00a0\u00bb.vc_custom_1595011006260{margin-top: -32px !important;}\u00a0\u00bb][vc_column css=\u00a0\u00bb.vc_custom_1595010981526{background-color: #3c263d !important;}\u00a0\u00bb][vc_column_text css=\u00a0\u00bb.vc_custom_1595010581917{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb]\n

L\u2019Histoire<\/span><\/h2>\n

Lanc\u00e9 en France en 2009, le site de rencontres extra-conjugales Gleeeden s\u2019est impos\u00e9 comme une marque p\u00e9tillante, cr\u00e9ative et toujours \u00e0 la recherche de nouvelles initiatives pour bousculer les id\u00e9es re\u00e7ues et agiter les consciences. Avec \u00ab L\u2019Amanturi\u00e8re \u00bb, Gleeden se recentre sur celles pour qui le site a \u00e9t\u00e9 pens\u00e9 : les femmes.C\u2019est la premi\u00e8re fois qu\u2019un site de rencontres s\u2019immerge dans le monde de la parfumerie. Pourtant, la cr\u00e9ation de \u00ab L\u2019Amanturi\u00e8re \u00bb s\u2019est impos\u00e9e comme une \u00e9vidence.<\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=\u00a0\u00bb1\/2″][vc_column_text]\n

\n
\n

Le Parfum<\/span><\/h1>\n

L\u2019Amanturi\u00e8re est un parfum f\u00e9minin intense, qui r\u00e9veille l\u2019instinct animal de celles qui le portent et de celles et ceux qui le respirent.<\/span><\/em><\/p>\n

Il est domin\u00e9 par des notes de poivre rose, d\u2019orange, de citron et de poire. S\u00e9duction.<\/strong><\/span><\/em><\/p>\n

Elles \u00e9pousent parfaitement les notes de c\u0153ur, le caf\u00e9 et le jasmin. D\u00e9sir.<\/strong><\/span><\/em><\/p>\n

Et s\u2019\u00e9vanouissent de plaisir avec des notes de fond de caramel, f\u00e8ve tonka, patchouli, vanille, c\u00e8dre et ambre. Irr\u00e9sistible tentation.<\/strong><\/span><\/em><\/p>\n<\/div>\n<\/div>\n[\/vc_column_text][vc_btn title=\u00a0\u00bbCOMMANDER\u00a0\u00bb color=\u00a0\u00bbpurple\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb link=\u00a0\u00bburl:https%3A%2F%2Fwww.amanturiere.com%2Fproducts%2Famanturiere%3Fvariant%3D15855079653487||target:%20_blank|\u00a0\u00bb][vc_column_text]\n

100ml \u2013 49\u20ac<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/2″][vc_single_image image=\u00a0\u00bb3658″ img_size=\u00a0\u00bbfull\u00a0\u00bb][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column css=\u00a0\u00bb.vc_custom_1595014338054{background-color: #3c263d !important;}\u00a0\u00bb][vc_column_text css=\u00a0\u00bb.vc_custom_1595014740636{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb]\n

\n
\n

La Conception<\/span><\/h1>\n

L\u2019Amanturi\u00e8re est le fruit de longs mois de r\u00e9flexion et de recherches. <\/span><\/h4>\n

Pour l\u2019\u00e9laboration de cette fragrance unique, Gleeden s\u2019est bas\u00e9 sur les r\u00e9sultats obtenus lors de focus groups*. <\/span><\/h4>\n

Pour le premier focus group, un panel de 23 hommes \u00e2g\u00e9s de 24 \u00e0 57 ans a \u00e9t\u00e9 invit\u00e9 \u00e0 sentir, \u00e0 l\u2019aveugle, les diff\u00e9rents parfums port\u00e9s par 10 femmes, chaque femme portant un parfum unique. Ces hommes ont ensuite d\u00e9sign\u00e9 les 5 femmes qui les attiraient le plus, simplement \u00e0 l\u2019odeur. <\/span><\/h4>\n

Lors d\u2019un second focus group, ce sont 26 femmes \u00e2g\u00e9es de 22 \u00e0 54 ans qui ont senti \u00e0 l\u2019aveugle les 5 parfums s\u00e9lectionn\u00e9s par le panel d\u2019hommes. Elles ont d\u00e9sign\u00e9 trois fragrances r\u00e9pondant \u00e0 deux crit\u00e8res : l\u2019am\u00e9lioration de la confiance en soi et une envie de s\u00e9duire d\u00e9cupl\u00e9e. <\/span><\/h4>\n

L\u2019\u00e9quipe de recherche s\u2019est bas\u00e9e sur ces r\u00e9sultats pour donner vie \u00e0 L\u2019Amanturi\u00e8re, compos\u00e9 des odeurs communes aux trois parfums choisis par les femmes.<\/span><\/h4>\n

L\u2019Amanturi\u00e8re est un savant m\u00e9lange de toutes les saveurs qui r\u00e9veillent le d\u00e9sir et l\u2019instinct animal de la gent masculine et qui aide les femmes \u00e0 se sentir s\u00e9duisantes et irr\u00e9sistibles. <\/span><\/h4>\n

La tentation a d\u00e9sormais un parfum.<\/strong><\/span><\/h4>\n

 <\/p>\n

*Premier focus group\u00a0: \u00e9chantillon de 23 hommes personnes ayant senti \u00e0 l\u2019aveugle le parfum de 26 femmes diff\u00e9rentes.<\/span><\/h6>\n
Second focus group\u00a0: \u00e9chantillon de 26 femmes ayant senti \u00e0 l\u2019aveugle cinq parfums pr\u00e9alablement s\u00e9lectionn\u00e9s par le panel d\u2019hommes.<\/span><\/h6>\n<\/div>\n<\/div>\n[\/vc_column_text][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_row_inner css=\u00a0\u00bb.vc_custom_1595010382665{background-image: url(https:\/\/pressroom.gleeden.com\/fr\/wp-content\/uploads\/2020\/07\/background-parfum-PR-blacker.jpg?id=3654) !important;}\u00a0\u00bb][vc_column_inner][vc_empty_space][vc_video link=\u00a0\u00bbhttps:\/\/www.youtube.com\/watch?v=B8NQUmRoXDs\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1595010621375{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb][vc_column_text css=\u00a0\u00bb.vc_custom_1595010581917{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb] L\u2019Histoire Lanc\u00e9 en France en 2009, le site de rencontres extra-conjugales Gleeeden s\u2019est impos\u00e9…<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"yoast_head":"\nL\u2019Amanturi\u00e8re - Espace Presse Gleeden<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019Amanturi\u00e8re - Espace Presse Gleeden\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_row_inner css=\u00a0\u00bb.vc_custom_1595010382665{background-image: url(https:\/\/pressroom.gleeden.com\/fr\/wp-content\/uploads\/2020\/07\/background-parfum-PR-blacker.jpg?id=3654) !important;}\u00a0\u00bb][vc_column_inner][vc_empty_space][vc_video link=\u00a0\u00bbhttps:\/\/www.youtube.com\/watch?v=B8NQUmRoXDs\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1595010621375{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb][vc_column_text css=\u00a0\u00bb.vc_custom_1595010581917{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb] L\u2019Histoire Lanc\u00e9 en France en 2009, le site de rencontres extra-conjugales Gleeeden s\u2019est impos\u00e9…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/\" \/>\n<meta property=\"og:site_name\" content=\"Espace Presse Gleeden\" \/>\n<meta property=\"article:modified_time\" content=\"2020-07-17T19:40:03+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/\",\"url\":\"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/\",\"name\":\"L\u2019Amanturi\u00e8re - Espace Presse Gleeden\",\"isPartOf\":{\"@id\":\"https:\/\/pressroom.gleeden.com\/fr\/#website\"},\"datePublished\":\"2020-07-17T18:26:27+00:00\",\"dateModified\":\"2020-07-17T19:40:03+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/pressroom.gleeden.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"L\u2019Amanturi\u00e8re\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/pressroom.gleeden.com\/fr\/#website\",\"url\":\"https:\/\/pressroom.gleeden.com\/fr\/\",\"name\":\"Espace Presse Gleeden\",\"description\":\"Retrouvez toutes les informations et actualit\u00e9s de Gleeden dans le pressroom. ... Le 9 Mars 2020, Gleeden \u2013 le leader de la rencontre extra-conjugale\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/pressroom.gleeden.com\/fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"L\u2019Amanturi\u00e8re - Espace Presse Gleeden","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/","og_locale":"fr_FR","og_type":"article","og_title":"L\u2019Amanturi\u00e8re - Espace Presse Gleeden","og_description":"[vc_row][vc_column][vc_row_inner css=\u00a0\u00bb.vc_custom_1595010382665{background-image: url(https:\/\/pressroom.gleeden.com\/fr\/wp-content\/uploads\/2020\/07\/background-parfum-PR-blacker.jpg?id=3654) !important;}\u00a0\u00bb][vc_column_inner][vc_empty_space][vc_video link=\u00a0\u00bbhttps:\/\/www.youtube.com\/watch?v=B8NQUmRoXDs\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1595010621375{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb][vc_column_text css=\u00a0\u00bb.vc_custom_1595010581917{padding-right: 40px !important;padding-left: 40px !important;}\u00a0\u00bb] L\u2019Histoire Lanc\u00e9 en France en 2009, le site de rencontres extra-conjugales Gleeeden s\u2019est impos\u00e9…","og_url":"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/","og_site_name":"Espace Presse Gleeden","article_modified_time":"2020-07-17T19:40:03+00:00","twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/","url":"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/","name":"L\u2019Amanturi\u00e8re - Espace Presse Gleeden","isPartOf":{"@id":"https:\/\/pressroom.gleeden.com\/fr\/#website"},"datePublished":"2020-07-17T18:26:27+00:00","dateModified":"2020-07-17T19:40:03+00:00","breadcrumb":{"@id":"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/pressroom.gleeden.com\/fr\/lamanturiere\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/pressroom.gleeden.com\/fr\/"},{"@type":"ListItem","position":2,"name":"L\u2019Amanturi\u00e8re"}]},{"@type":"WebSite","@id":"https:\/\/pressroom.gleeden.com\/fr\/#website","url":"https:\/\/pressroom.gleeden.com\/fr\/","name":"Espace Presse Gleeden","description":"Retrouvez toutes les informations et actualit\u00e9s de Gleeden dans le pressroom. ... Le 9 Mars 2020, Gleeden \u2013 le leader de la rencontre extra-conjugale","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/pressroom.gleeden.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"}]}},"_links":{"self":[{"href":"https:\/\/pressroom.gleeden.com\/fr\/wp-json\/wp\/v2\/pages\/3651"}],"collection":[{"href":"https:\/\/pressroom.gleeden.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pressroom.gleeden.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pressroom.gleeden.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/pressroom.gleeden.com\/fr\/wp-json\/wp\/v2\/comments?post=3651"}],"version-history":[{"count":6,"href":"https:\/\/pressroom.gleeden.com\/fr\/wp-json\/wp\/v2\/pages\/3651\/revisions"}],"predecessor-version":[{"id":3655,"href":"https:\/\/pressroom.gleeden.com\/fr\/wp-json\/wp\/v2\/pages\/3651\/revisions\/3655"}],"wp:attachment":[{"href":"https:\/\/pressroom.gleeden.com\/fr\/wp-json\/wp\/v2\/media?parent=3651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}